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How to be stronger than your cravings

Frustration makes it difficult to manage your emotions and stay in control.

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    one
    Be active.

    Exercise can help reduce cravings and may improve your mood. Join others for an activity such as biking, hiking, or playing volleyball. Or start walking every day and gradually increase how far you go.

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    two
    Eat smarter.

    Snack on fruits, vegetables, and whole grains. They can give your mouth something else to do and keep you feeling satisfied.

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    Don’t substitute cigarettes for food.

    Instead, chew on a drinking straw, or a coffee stirrer. Mint-flavored toothpicks give your mouth a sensation similar to smoking and leave it feeling fresh.

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    Find a distraction.

    Read a book, listen to music, scan your favorite websites, or text a friend. Peak cravings often pass in a few minutes.

I’m craving nicotine

What can I do to overcome this craving?

Where are you?

What’s triggering this craving?

Exercise can improve your mood and relieve stress.

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Distance yourself from the craving. Taking your dog for a walk or just going for a stroll can help reduce cravings.

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A hot shower is a relaxing way to distract yourself from cravings. As an added bonus, you can’t smoke when you’re wet.

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Many people experience a craving after eating. Instead of reaching for a cigarette, change your routine and grab your toothbrush.

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Holding a pencil can replace the feeling of holding a cigarette. Puzzles are also a relaxing way to deal with stress and anxiety.

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A sympathetic ear can help avoid the urge to smoke.

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Water hydrates you and fills you up, and drinking it regularly helps lessen nicotine withdrawal symptoms.

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Fresh breath is a great way to fight cravings. It cools your mouth and helps your brain think it doesn’t want a cigarette.

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Replace the need to pick up a cigarette with a low-calorie, healthy snack.

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Changing locations helps fight cravings. Plus, smoking isn’t allowed in movie theatres.

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Running, jogging, and even walking help keep you busy, boost your energy, and make a craving go away.

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Physical activity can help distract you from tobacco cravings and reduce their intensity.

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What’s triggering this craving?

Keep your mouth busy with a healthy snack like nuts or sunflower seeds.

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Physical activity helps fight cravings. Walk up a flight of stairs or do stretches at your desk.

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Take a 10-minute break to think about your reason (or reasons) for quitting.

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Spicy foods tend to bring on cravings in some people. Try soup, salad, or a sandwich instead.

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Avoid the cafeteria altogether. Keep fresh crunchy vegetables in the office fridge. Keep an eye out for thieves.

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Spend your lunch hour at the gym. You can’t smoke there and the workout will do you good.

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If you’re with others who are smoking, leave—and don’t return until they’ve finished.

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Ask your co-workers not to smoke around you or offer you a cigarette.

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Picture yourself as a non-smoker. Think how good it will be to tell others you finally quit.

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Talk to your supervisor about your workload. Less pressure equals less temptation to smoke.

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Try getting into work an hour earlier. You’ll get a jump on the day, making it less stressful.

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Spend five minutes quietly meditating at your desk. It can help you focus on the task at hand.

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What’s triggering this craving?

Keep candy or straws in the glove box so you can grab one to keep your mouth busy when a craving hits.

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If you normally smoke in the car, try taking the train or a bus. You’ll get there smoke-free.

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At the next traffic light, take 10 deep-cleansing breaths to help the craving pass.

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Go for a swim or jog. Studies show that exercise helps curb the urge to smoke.

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Meditation teaches mindfulness, which can help you accept cravings and learn how to combat them.

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Take your mind off the craving. A good beach read or a stack of gossip magazines can help keep you distracted.

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Skip the drive-thru. Instead, eat inside the restaurant where smoking is not allowed.

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Research shows that drinking milk before you light up makes a cigarette taste awful. The same goes for cheese and yogurt.

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Alcohol can make the urge to smoke stronger. Go with flavored seltzer, cranberry juice, or a non-alcoholic beer.

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Retail stores don’t allow smoking on the premises. Duck into one and stay until the craving passes.

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Call or text a friend for some words of encouragement. The conversation will also distract your mind.

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Are you bored? Don’t stay in the same place for too long. Keeping busy can help you curb the urge.

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Our products

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Nicotinell gum can be used when cravings strike. When you have the sudden urge to smoke, Nicotinell gum can help relieve cravings and withdrawal symptoms.

Learn more

Other withdrawal symptoms of quitting

When you quit, the lack of nicotine in your body can cause you to experience some tough withdrawal symptoms. Learn how to deal with each of them.